…Or is it ‘Barbenheimer”? The ‘Barbie vs Oppenheimer’ debate has become a phenomenon on social…
Strategy
The Influence of Music Partnerships in Modern Marketing
Music has long played a vital role in marketing strategies, but with the meteoric rise…
The Little Mermaid: Part of Your Brand
No brand is an island – even brands as big as Disney! Brand collaborations have…
TikTok For Businesses
How to Tap into TikTok and Why It’s Your Next Best Move The idea that…
The Advent of Artificial Intelligence in Advertising
How Can Agencies Like Our Own Harness the Creative Power of Artificial Intelligence (AI)? Artificial…
Focus on Focus Groups
Since joining Influence Digital, I’ve had the pleasure of supporting and running several focus groups…
How TikTok Is Transforming The Music Industry
TikTok Is Changing The Way Younger Generations Consume Media. But What Does This Mean For…
Want To Maximise Content Performance On TikTok? We Can Now Share How.
TikTok Released Their New Tips On How To Maximise Content Performance On The App. This…
Facebook Targeting Less Accurate than Previously Thought
In a Newly Published Study, it Was Found 30% of Facebook’s Interests are Not Accurate,…
Twitter’s Guide For Brands On Consumer Expectations
Twitter Has Published A Report Detailing How Brands Can Appeal More To Consumers On The…