For the upcoming Paris Olympics, Nike has orchestrated a marketing strategy that reverberated through the…
Strategy
Digital Trends Predictions: Navigating the Shifting Landscape in 2024
The dynamic landscape of digital marketing has already started to shift and evolve from what…
From Project Manhattan to LA
The Academy Awards of 2024 brought forth a cinematic spectacle, showcasing the best of the…
Meet The Influence Digital Strategy Team
I’m sure you may have heard the term strategy banded around, and you have had…
Deadpool and Wolverine: A Record Breaking Trailer
The hype surrounding the latest instalment of the Deadpool and Wolverine franchise has reached unprecedented…
Where’s Usher: Apple Music’s Marketing Strategy for Usher’s Super Bowl Halftime Show
The Super Bowl Halftime Show is known for its extravagance, and this year, Apple Music…
The Best Dry January Marketing Campaigns of 2024
Many of us use the holidays as an excuse to indulge a little too much…
Blossoming Success: The Journey of Fleur Fratacci from TikTok to Her Own Fashion Empire
In the beautiful south of France, a young woman embarked on a remarkable journey that…
Sweet Surprises and Virtual Delights: Wonka’s Marketing Extravaganza
In the realm where fantasy meets reality, Warner Bros. Pictures has orchestrated a multifaceted marketing…
The Rise of TikTok Work Influencers
In an era where traditional influencers seem increasingly disconnected from the everyday lives of ordinary…