Facebook and WhatsApp Calls Soared on New Years Eve 2021

Users Turn to Audio and Video Calling to Stay Connected

Today marks the fifth day of 2021 and, on the back of a recent surge in COVID-19 cases, the government advised citizens to celebrate the turn of the new year from the safety of their homes.

Statistics have shown that Facebook and WhatsApp audio and video calls reached a record high on New Years Eve, as many users connected virtually with their loved ones in an attempt to maintain some normality on this momentous day.

[Image Creds: TechCrunch]

Since the first lockdown in March 2020, calling has become the primary way for people to stay in touch to friends and family. The normalisation of video and audio connection is likely, however, to have further consequences, particularly shaping how businesses and companies operate moving forward.

Experts in the field predict that companies will continue to favour WFH (Working From Home) models, even when the the pandemic subsides and everything begins to return to its usual state. It is expected that these developments will increase productivity, improve the wellbeing of employees, and stimulate regional economies.

The statistics shown below, as released in an article by Facebook, are inextricably linked to the spread of COVID-19 and the current pressure to for the nation to isolate. However, they also provide valuable insight into a shift in the way we communicate, which is anticipated to outlive the pandemic and make up an integral part of our ensuing way of life.

[Image Creds: Facebook]

Finally, for our previous #SocialShort, click here.