This week, fashion brand Loewe debuted 88-year-old actor Dame Maggie Smith as the new face…
Brand Strategy
Burberry Streets: Redefining Urban Exploration and Brand Evolution
Bond Street or Burberry Street? Burberry’s new initiative has sparked a whirlwind of reactions within the…
The Marketing Genius: McDonald’s
In the world of fast food chains, one name reigns supreme with its unmistakable allure…
The Future of Generative AI in Advertising and Marketing
From small enterprises to industry giants, AI is reshaping how businesses operate, introducing innovations that…
Bye Bye Birdie, Hello X
Elon Musk has unveiled his controversial plans to rebrand Twitter to X. Since assuming control…