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The Social Short: Week 6

Twitter rolls out image editing update for desktop users

You can now edit images uploaded from your desktop. The edit feature resembles what you can already do via the mobile app, which includes re-sizing and cropping tools, and the ability to zoom in on the image. This can be implemented by clicking the paintbrush icon at the bottom right corner of the uploaded image.



New Quiz Stickers on Instagram Stories

Instagram will soon be launching a new ‘Quiz’ sticker on Stories.

The new ‘Quiz’ feature can can further enhance audience engagement for brands and influencers, by gathering audience feedback and providing education about your business and products via quiz questions.

Facebook’s recent Q4 report disclosed that there are now over 500 million daily active users on Stories, revealing the scale of impact Stories have on disseminating content and information to intended audiences. So for those businesses that haven’t already implemented stories to their marketing plans, it might be a good time to start now!



Say goodbye to Google+

Google’s plan to shut down Google+ is now in full motion and will be implemented on 2nd February.

The social networking platform that launched in the summer of 2011 was intended to link all of Google’s products in one platform to resemble the use of its competitors like Twitter. Its features included sharing updates with your ‘Circle’ (selected and categorised group of friends and family) and video calls with up to 10 people.

Google’s explanation for shutting down this platform was due to ‘low usage and challenges involved in maintaining a successful product that meets consumers’ expectations.’

What does this mean for Google+ users? Any Google+ content that you have uploaded will be erased. But fear not, you can still download and save all your data up until the platform is deleted.