Young People Choose Social Media Over TV To Keep Up With The News
Ofcom recently released its annual news consumption report, revealing that Gen Z and young Millennials (age 16-24) – the first generation of digital natives – are largely using social media as their go-to news source.
Whilst TV remains the most popular news source for the UK adult population, 9 in 10 younger individuals (in this 16-24 age bracket) head to the internet – a known breeder of dis/misinformation – to keep up with current affairs.
That makes the younger generations far more likely to treat social media as a news source than those older (36% compared with 14% for the average UK population).
See below some of the report’s other interesting findings:
Finally, for our previous #SocialShort, click here.
