Can’t See Who’s Viewed Your Facebook Story?

Facebook Is Experimenting With Removing Data On Individual Story’s Viewers

On March 28th 2017, Facebook introduced Stories: the well-known vanishing post format, once Snapchat’s signature feature and now a staple of most social media giants’ platforms.

If you’re a social media user, you’re likely familiar with the ephemeral feature mechanic – the Stories of accounts you follow appear for 24 hours before they’re automatically deleted. On most sites, such as Instagram, you’re able to see who’s viewed your Story, typically with a swipe-up function.

[Image Creds: Tech Junkie]

Whilst this has also been the case for Facebook, rumours have spread that Facebook is testing out a new process that would limit your insight into who’s viewed your Facebook Story. More specifically, users will only be able to see those that have reacted to each Stories frame, or left a comment.

As the below screenshot shows, a select few users have already been notified of this update.

[Image Creds: Screenshot by Elodie Flenniau]

There are arguably both pros and cons of this change, depending on what kind of Story user you are.

If you’re someone who likes to quietly keep tabs on others’ updates without worrying they’ll be notified, you’re in luck. If you like to check who views your Stories, and fear random people snooping without you knowing, this update is far from ideal.

What’s your take on the matter?

Finally, for our previous #SocialShort, click here.

  • Outstanding Agency! I've been working with Influence Digital and they consistently impress. Their expert team, clear communication, and innovative approach make them invaluable partners. Highly recommend!Alvaro Lopez, Primavera Sound
  • Across Paid Social and Creative, ID are experts in their field. Their collaborative approach, expert insights, strategic optimisation and passion for our business have been pivotal to the success of countless major film releases over the years.Chris Besseling, eOne Films
  • From straightforward project management and scheduling to more creative ideas, Influence Digital are flexible, innovative and adaptable. I am always grateful for the support and incredible experience.Niko Michault, Push Music Management (Jack Savoretti)
  • Influence Digital have been a crucial part of the Anjunabeats and Above & Beyond story for over 15 years, and we hugely appreciate the cutting edge expertise and sage advice they have given us during that time.Tony McGuinness, Anjunabeats / Above & Beyond
  • We were very fortunate to have had Influence Digital involved in promoting the P!nk Summer Carnival 2023 shows in the UK. They managed the campaign throughout and ensured we achieved the results we were after. It is always a great pleasure to work with the talented Influence Digital team.Ben Martin, Marshall Arts (P!nk and Elton John)
  • Influence were and continue to be paramount to the success of a number of projects across the ATC roster. They are brilliant creative thinkers, always on the ball, understanding of the artist's vision and a joy to work with.Jai Shaw, ATC Management